Because intel said no originally; they didn't think there would be the volume to justify the expense of a custom chip at the price apple was willing to pay. ht

Because intel said no originally; they didn't think there would be the volume to justify the expense of a custom chip at the price apple was willing to pay. http://m.imore.com/intels-outgoing-ceo-explains-how-they-turned-down-original-iphone http://m.imore.com/intels-outgoing-ceo-explains-how-they-tur...