This is the piece I've been digging for info on. The dimensions to break out reporting columns for various view duration percentages has always existed. Any ad

This is the piece I've been digging for info on. The dimensions to break out reporting columns for various view duration percentages has always existed. Any advertiser worth their salt is looking at the breakdown for stats on meaningful views because out outside of cases where your message is delivered in a couple seconds you typically only care about longer views and would just look at those numbers. So the question is how deep this polluted other metrics.