Cal Newport's "So Good They Can't Ignore You" offers a lot of insight here. Book - https://www.amazon.com/Good-They-Cant-Ignore-You/dp/1455509124 https://www.a

Cal Newport's "So Good They Can't Ignore You" offers a lot of insight here. Book - https://www.amazon.com/Good-They-Cant-Ignore-You/dp/1455509124 https://www.amazon.com/Good-They-Cant-Ignore-You/dp/14555091... Talk - https://www.youtube.com/watch?v=IIMu1PGbG-0 https://www.youtube.com/watch?v=IIMu1PGbG-0 Edit: Grammar / formatting