The price of the stock has little to do with how the company does it's business or what it does. It is as much about other investors as it is about the company

The price of the stock has little to do with how the company does it's business or what it does. It is as much about other investors as it is about the company itself. The motivation there is pure profit, not some higher moral purpose or justice or "make the world better" idealism. The stock price indirectly affects the company performance, just as the company performance affects the stock price, so it's a feedback loop (or conflict?) created between the investors and the company. Apparently, investors think that this hack won't affect yahoo's performance or stock price. These is just my interpretation of it of course, I guess very few people (if any) actually understand all the forces at play here.