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If you prefer, the investigation follows a much more staid article[1] from early August that reveals the company hired a network of contractors to secretly buy

• tedmiston 10y ago
  tl;dr - That sounds of dubious legality, or at least ethics. > "Expense reports reviewed by Bloomberg show contractors bought back jars of Just Mayo from Safeway stores. Former workers say Hampton Creek also purchased its own products at Kroger, Costco, Walmart, Target, and Whole Foods locations across the country." > “We need you in Safeway buying Just Mayo and our new flavored mayos,” Caroline Love, Hampton Creek’s then director of corporate partnership, ... "...This will ensure we stay on the shelf to put an end to Hellmann’s factory-farmed egg mayo, and spread the word to customers that Just Mayo is their new preferred brand. :)"