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"of course Apple and Sun can sell computers, but not to the two most lucrative markets for computers, namely, the corporate desktop and the home computer." - J

by pikzel 10y ago

"of course Apple and Sun can sell computers, but not to the two most lucrative markets for computers, namely, the corporate desktop and the home computer." - Joel Spolsky, 2004

coldtea 10y ago
Well, with around 8-10% today (9.6% according to StatCounter), Apple which targets higher-end, higher-margins gets most of the profits from the home computer market, at least in the US. It is also doing quite well recently in the corporate desktop (see IBM adopting Macs, etc). Heck, they almost dominate the "startup founder/employee" desktop, as well as the "university student" desktop.
- forgetsusername 10y ago
  >gets most of the profits from the home computer market, at least in the US. Do you have a source for this? I know it's the case with their phones, but they also have a much larger market share there. It's hard for me to believe they get "most of the profits" from the PC market with their minuscule share, especially when their computers are competitively priced.
  - coldtea 10y ago
    Source? It has been reported again and again, along with the relevant stats. Examples: Apple sells 5% of the world’s PCs and takes home 45% of the profit. (1) During the recent third quarter, Apple commanded a 7.5 percent share of the computer market, up from 6.9 percent a year ago, IDC said. That was enough to move Apple up to No. 4 in market share for the computer market, pushing past Acer, which is now No. 5. (...) Each of the top five personal computer makers suffered a decline in total shipments, but four — Lenovo, HP, Dell and Apple — all captured a larger share of a shrinking market. (2) * Apple's total share of the global PC market grew to 7.4 percent in the first quarter of calendar 2016, good for fourth place globally, according to IDC. That's up from 6.7 percent in the same period a year ago. (3)* In fact Apple has such high per-PC revenues that it’s actually now the third-biggest PC maker by revenue – excluding Dell, because we don’t know what Dell’s revenues are, because it is privately owned. (4) (1) http://fortune.com/2013/04/16/pie-chart-of-the-day-apples-oversize-share-of-pc-profits/ http://fortune.com/2013/04/16/pie-chart-of-the-day-apples-ov... (2) http://www.siliconbeat.com/2015/10/09/report-apple-widens-share-of-pc-market-despite-slowing-mac-sales/ http://www.siliconbeat.com/2015/10/09/report-apple-widens-sh... (3) http://forums.appleinsider.com/discussion/192668/apple-grows-to-7-4-of-worldwide-pc-market-as-windows-continues-to-cede-share-to-the-mac http://forums.appleinsider.com/discussion/192668/apple-grows... (4) https://theoverspill.wordpress.com/2015/07/13/the-deaths-of-others-how-the-pc-markets-implosion-is-squeezing-smaller-players/ https://theoverspill.wordpress.com/2015/07/13/the-deaths-of-...

by pikzel 10y ago

"of course Apple and Sun can sell computers, but not to the two most lucrative markets for computers, namely, the corporate desktop and the home computer." - Joel Spolsky, 2004

coldtea 10y ago

Well, with around 8-10% today (9.6% according to StatCounter), Apple which targets higher-end, higher-margins gets most of the profits from the home computer market, at least in the US. It is also doing quite well recently in the corporate desktop (see IBM adopting Macs, etc). Heck, they almost dominate the "startup founder/employee" desktop, as well as the "university student" desktop.

forgetsusername 10y ago
>gets most of the profits from the home computer market, at least in the US. Do you have a source for this? I know it's the case with their phones, but they also have a much larger market share there. It's hard for me to believe they get "most of the profits" from the PC market with their minuscule share, especially when their computers are competitively priced.
- coldtea 10y ago
  Source? It has been reported again and again, along with the relevant stats. Examples: Apple sells 5% of the world’s PCs and takes home 45% of the profit. (1) During the recent third quarter, Apple commanded a 7.5 percent share of the computer market, up from 6.9 percent a year ago, IDC said. That was enough to move Apple up to No. 4 in market share for the computer market, pushing past Acer, which is now No. 5. (...) Each of the top five personal computer makers suffered a decline in total shipments, but four — Lenovo, HP, Dell and Apple — all captured a larger share of a shrinking market. (2) * Apple's total share of the global PC market grew to 7.4 percent in the first quarter of calendar 2016, good for fourth place globally, according to IDC. That's up from 6.7 percent in the same period a year ago. (3)* In fact Apple has such high per-PC revenues that it’s actually now the third-biggest PC maker by revenue – excluding Dell, because we don’t know what Dell’s revenues are, because it is privately owned. (4) (1) http://fortune.com/2013/04/16/pie-chart-of-the-day-apples-oversize-share-of-pc-profits/ http://fortune.com/2013/04/16/pie-chart-of-the-day-apples-ov... (2) http://www.siliconbeat.com/2015/10/09/report-apple-widens-share-of-pc-market-despite-slowing-mac-sales/ http://www.siliconbeat.com/2015/10/09/report-apple-widens-sh... (3) http://forums.appleinsider.com/discussion/192668/apple-grows-to-7-4-of-worldwide-pc-market-as-windows-continues-to-cede-share-to-the-mac http://forums.appleinsider.com/discussion/192668/apple-grows... (4) https://theoverspill.wordpress.com/2015/07/13/the-deaths-of-others-how-the-pc-markets-implosion-is-squeezing-smaller-players/ https://theoverspill.wordpress.com/2015/07/13/the-deaths-of-...