4 ms·
Marketing is often based on aspiration. Using the most attractive people doing the most exciting things is what sells for things like this. You would be willful
by tothepixel 10y ago
Marketing is often based on aspiration. Using the most attractive people doing the most exciting things is what sells for things like this. You would be willfully throwing out ROI to promote "feelings".... Tough sell.
- coldtea 10y ago>You would be wilfully throwing out ROI to promote "feelings".... Tough sell. Hence the mention of panels that can axe non conforming ads, etc. I'm not talking about voluntary adherence to those advertising principles, rather something like regulation.
- kkarakk 10y agoMight as well show your gopro languishing in a desk drawer for most of the year except for those uber exciting pool/beach shots you take with it ;) marketing is aspirational, by all means include fit attractive people of all creeds and colors but the message falls flat if you try to include signal noise just for the sake of being inclusive
- coldtea 10y ago>But the message falls flat if you try to include signal noise just for the sake of being inclusive That would be another benefit. Less BS consumption, better trade deficit...