You can see proof of the endless drive in everyone. The cleaner, the CEO, the entrepreneur, the billionaire - all generally aspiring for more. There is always a

You can see proof of the endless drive in everyone. The cleaner, the CEO, the entrepreneur, the billionaire - all generally aspiring for more. There is always a TV or outfit or holiday or experience or car or watch that costs slightly more than the one you currently covet. So it would need to be a very strong societal norm otherwise people will naturally gravitate towards the option that makes them more. I think it should be government leading the way. Expand AmeriCorps (https://en.wikipedia.org/wiki/AmeriCorps https://en.wikipedia.org/wiki/AmeriCorps) and equivalents around the world, but with more than cost-of-living allowance - both setting the agenda for society but also helping cover for jobs lost to automation. Modest pay for 3-4 days/week of work. The sort of jobs that can give people meaning to life, don't require 4+ years of tertiary-level education, etc.