That doesn't make any sense in the context of watch ads and doesn't explain why the time would be synchronized across manufacturers and watch designs. The watch

That doesn't make any sense in the context of watch ads and doesn't explain why the time would be synchronized across manufacturers and watch designs. The watchmaker could easily change the time for each individual watch to avoid hiding features or brand names. As an example, look at the parents first link, first watch. One of the smaller dials is obscured by the hour hand. Wouldn't 8:20 be a better time to choose considering it wouldn't obscure any features or the brand name?