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Mobile ads are going to be near 100% of future online advertising business. If you think most computer users want to be tied down to a desk all day, you're kid
by illumin8 17y ago
Mobile ads are going to be near 100% of future online advertising business. If you think most computer users want to be tied down to a desk all day, you're kidding yourself.
The future of small, handheld computing devices is coming.
- pg 17y agoWhat matters is not whether people want to be tied to a desk but whether they are.
- alex1 17y ago100%? I doubt it... What about advertising in the social space?
- rbanffy 17y agoIs iAd going to compete with AdSense presented on notebooks? I don't think so. It's not whether or not you are tethered to a desk, but what OS you run and what your relationship to your computer is. I have been using notebooks for the past 5 years and I would not call me mobile in any but the most literal sense.
- cookiecaper 17y agoI seriously doubt that. A real desktop computer is still the easiest device to use for work or non-casual activities. I don't think it's going away, and I don't think that the whole internet will be ported into individual apps for mobile platforms. Real websites can still display normal ads when you visit from your phone's browser.
- jonknee 17y agoI've personally heard Eric Schmidt say that mobile is the future of of Google (and this was several years back--they saw it all coming). Mobile phones will provide more people access to the Internet than PCs in the very near future. The phones are already there, it's just your definition of Internet access as many are very low-tech devices that can only use SMS to get mobile data. Desktop computers will remain popular for work in information based economies like ours, but there are billions of people out there who will access the Internet soley from mobile devices. (I'm currently sitting in front of my computer but am writing this on a mobile device.)