In the interest of minimizing bad experiences, people have long turned to trusted curators and tastemakers to narrow down their decisions. We spend money and at

In the interest of minimizing bad experiences, people have long turned to trusted curators and tastemakers to narrow down their decisions. We spend money and attention on these pursuits; of course some people are going to want a more informed decision. We have favorite DJs because they play great music in the right order; we peruse travel guides to focus our trips abroad; etc