Not many people would literally declare "I confidently believe that airplane autopilot is a turnkey solution". But perhaps the point is that a lot of people wo

Not many people would literally declare "I confidently believe that airplane autopilot is a turnkey solution". But perhaps the point is that a lot of people would vaguely feel that way without exactly crystallizing it as a thought. And those vague feelings would be what the branding is seen to be playing off.