Perhaps not, but this doesn't make them unimportant, and again this is why it's clever marketing. Frame the discussion in terms of things that you do well, eve

Perhaps not, but this doesn't make them unimportant, and again this is why it's clever marketing. Frame the discussion in terms of things that you do well, even if they're not the most important considerations (e.g. "one keyspace per install"). It's a good sales technique: "Do you like holidays?" "Yes" "Well, now that I know you can say yes, do you want to buy this product?"