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Never heard that no manager has ever been fired for hiring IBM? When you go with the market leader, or a big player, the perception is that there's a smaller c
by inerte 17y ago
Never heard that no manager has ever been fired for hiring IBM?
When you go with the market leader, or a big player, the perception is that there's a smaller chance of things going wrong, and when they do, they have more resources than the smaller player.
It's Marketing 101.
- ryanelkins 17y agoI thought that had more to do with the fact that if something goes horribly wrong no one will fault you for going with the market leader - where as if you took a risk on something unproven you may have also risked your job.
- inerte 17y agoYes, and the reason none will fault you is because the perception I spoke of, which is molded by marketing campaigns like we're seeing here. So I was talking about the reasoning of _why_ being perceived as the leader, or as the best tech supplier, is important.