Blue Ocean Strategy by Renée Mauborgne and W. Chan Kim As a software engineer, I've come to really love how good products are built and how to explore new mark

Blue Ocean Strategy by Renée Mauborgne and W. Chan Kim As a software engineer, I've come to really love how good products are built and how to explore new markets. While I don't think it's a life-changing book, it's certainly a good read and I'd recommend it to any engineer that wants to be more product-focused (also Inspired, Creativity Inc, and Zero to One)