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Great writeup. Very informative, speaking as someone new to the realm. It seems it's only applicable to business models that rely on getting revenue directly
by gricardo99 10y ago
Great writeup. Very informative, speaking as someone new to the realm.
It seems it's only applicable to business models that rely on getting revenue directly from customers (i.e. buying subscriptions or widgets).
Do you have any thoughts about how you might test an idea where your service is free, but you get revenue through advertising to your users? It would still be very valuable to get some sense of how useful users would find your site, how often they'd visit, etc..., but you don't really have a strong test (i.e. will they pay?)
- stefanmancevski 10y agoWell I can give an example from an old startup I worked on in the past. We wanted to see if a CRM for job seekers would be useful. But we didn't build it so they could come. We repurposed Trello as a CRM, got a group of job seekers on board from Reddit, and proved there was value in the idea. Then we built it. The proving of willingness to pay came from surveys of those and subsequent users that said "yes, i would pay X per month for this"