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"If I'd asked my customers what they wanted, they'd have said a faster horse." -- Henry Ford
by absconditus 17y ago
"If I'd asked my customers what they wanted, they'd have said a faster horse." -- Henry Ford
- staunch 17y agoAs my co-founder said when I threw that one in his face: "Sure, but he would learn that one of their big problems was speed."
- TheSOB88 17y agoDidn't he know that? Didn't the original model solve that problem?
- djhomeless 17y agoIf you need your customer to define your product strategy, you're in the wrong business. But listening to your customer to decide whether your product benefits from cup holders instead of cigarette lighters is just refining your strategy.