Most startups have to be 10X (1000%) along a dimension of interest to be able to break through. Because you will be weaker in other areas, you normally can't co

Most startups have to be 10X (1000%) along a dimension of interest to be able to break through. Because you will be weaker in other areas, you normally can't compete across the board with existing players as a startup, you don't have the resources. You have to pick your battles. See Kathy Sierra's post "How to come up with breakthrough ideas" http://headrush.typepad.com/creating_passionate_users/2005/11/how_to_come_up_.html http://headrush.typepad.com/creating_passionate_users/2005/1...