As previous commenters has mentioned focus on content. If you will run the blog in parallell with e.g. a product/service and need a consistent look and feel I

As previous commenters has mentioned focus on content. If you will run the blog in parallell with e.g. a product/service and need a consistent look and feel I would look at the _s stater theme [0]. You get most of the "nuts and bolts" and you can quickly style it to match your overall design. [0] http://underscores.me/ http://underscores.me/