Isn't that the thought behind the watermarks they've had since Win7-ish? I remember messing with beta builds and reading about people using them (again, to avo

Isn't that the thought behind the watermarks they've had since Win7-ish? I remember messing with beta builds and reading about people using them (again, to avoid paying for it for a bit as mentioned in another comment) and jumping through all sorts of hoops to disable or hide the watermark - aside from buying a license of course. There's probably a point at which any more effort put into carrots (new features or wallpapers on official builds) and sticks (nag screens, watermarks, expirations, etc on old builds) just becomes more trouble than it's worth. I like trying out leaked builds of programs or OSes as much as the next bored nerd but I can't imagine ever running something as primary OS on any machine I count on for anything. That stuff is for old computers that aren't being used or VMs.