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Having trouble getting the article in its entirety but I don't allow my kids to use facebook or any other of the other social media services. I want them to hav

Having trouble getting the article in its entirety but I don't allow my kids to use facebook or any other of the other social media services. I want them to have some level of privacy for as long as they can. They can txt, call or meet their friends. They don't need facebook to do that. Some great info on the subject can be found in "Future Crimes" - Marc Goodman . Everyone should give it a read. An excerpt from the book. >Facebook is by far the largest social network in the world. It has succeeded by getting people to talk about themselves in ways never previously imagined. Sexual orientation, relationship status, schools attended, family tree, lists of friends, age, gender, e-mail addresses, place of birth, news interests, work history, catalogs of favorite things, religion, political affiliation, purchases, photographs, and videos—Facebook is a marketer’s dream. Advertisers know every last intimate detail about a Facebook user’s life and can thus market to him or her with extreme precision based upon the social graph Facebook has generated. Moreover, Facebook created a variety of innovations that allow it to track users across the entirety of the Web, including via its omnipresent Like button. You’ve been trained to click on the cute little blue thumbs-up button to express your support for a particular idea, status update, or photograph; after all, it’s the polite thing to do. Your friends see that you support their message, but what neither of you see is what happens with the data generated with each and every Like—data that are captured, dissected, and sold to marketers and data brokers around the world. When you use Facebook’s ubiquitous log-in credentials to visit other sites on the Web, such as Spotify and Pandora, Facebook’s data-mining engine is crunching your preferences for Lady Gaga over Blake Shelton, just as it is tracking all the Web sites you visit with the Facebook icon on them (even if you don’t log in). In case you aren’t sharing enough, Facebook is happy to create new rules and regulations to force you to share more, as it did in 2012 when it instituted its mandatory timeline “feature.” The change provided advertisers a dynamic, ever-updating window into your life’s interests at any moment in time and more fodder for Facebook to sell to advertisers.< Facebook is building a new data center in Ft Worth, TX. If you saw the size of it you would be terrified. It makes a Walmart Distribution Center look small.

newscracker 10y ago
> Advertisers know every last intimate detail about a Facebook user’s life and can thus market to him or her with extreme precision based upon the social graph Facebook has generated. > … > Your friends see that you support their message, but what neither of you see is what happens with the data generated with each and every Like—data that are captured, dissected, and sold to marketers and data brokers around the world. Companies like Facebook (and Google), prominent and huge in online advertising, do not help "Advertisers know every last intimate detail about a Facebook user’s life". These companies guard their users' data and keep it close to themselves so that they have the advantage of tracking, building profiles through other websites (with like buttons and commenting) and their own properties, and targeting the users with ads that the users are more likely to engage with (and thus make more money). They may share information with the ones paying to advertise on these platforms, but that's only in aggregate and does not include personal information of users. This may change in the future (more so with the changes in WhatsApp's policy). Facebook has a help page titled "Common Myths About Facebook" [1] that states that advertisers do not have access to personal information (unless the user permits it) and that it does not sell users' information to anyone. Similar and longer explanations are on a note titled "Ad Targeting and Your Privacy: Keeping you informed on ad targeting updates" [2] and Facebook's Data Policy. [3] (In all these pages, do a 'find on page' or use Ctrl+F or Cmd+F to look for 'advertisers' to reach the relevant points quicker) Either Facebook is blatantly lying (which is a possibility I would seriously consider) or the author of this book has misunderstood things…or it's a mix of these two. I do not like online tracking and the collection of personal and behavioral information online (with the resulting targeted ads). I do not like companies that engage in these. However, for now, leave aside unethical behavior by their employees or the possibility of being hacked and having information stolen. With that context, can anyone with more knowledge clarify why people keep saying that personal information is shared with advertisers (or worse, sold to them) by these companies? I can understand that personal information may be shared with various governments or government organizations. [1]: https://www.facebook.com/help/369078253152594/ https://www.facebook.com/help/369078253152594/ [2]: https://www.facebook.com/notes/facebook-and-privacy/ad-targeting-and-your-privacy-keeping-you-informed-on-ad-targeting-updates/517330291650191/ https://www.facebook.com/notes/facebook-and-privacy/ad-targe... (Dated February 27, 2013) [3]: https://www.facebook.com/full_data_use_policy https://www.facebook.com/full_data_use_policy (Dated January 30, 2015)
- majewsky 10y ago
  Here, have another bottle of fresh, ice-cooled Kool-Aid.
aedron 10y ago
All of that was what we fretted about years ago. It turned out Facebook has been exceedingly inept at targeted advertising, in spite of all that information. And everyone these days knows that clicking a 'like' button just means signing up for advertising from some company. Once again, global crisis averted.

newscracker 10y ago

> Advertisers know every last intimate detail about a Facebook user’s life and can thus market to him or her with extreme precision based upon the social graph Facebook has generated. > … > Your friends see that you support their message, but what neither of you see is what happens with the data generated with each and every Like—data that are captured, dissected, and sold to marketers and data brokers around the world. Companies like Facebook (and Google), prominent and huge in online advertising, do not help "Advertisers know every last intimate detail about a Facebook user’s life". These companies guard their users' data and keep it close to themselves so that they have the advantage of tracking, building profiles through other websites (with like buttons and commenting) and their own properties, and targeting the users with ads that the users are more likely to engage with (and thus make more money). They may share information with the ones paying to advertise on these platforms, but that's only in aggregate and does not include personal information of users. This may change in the future (more so with the changes in WhatsApp's policy). Facebook has a help page titled "Common Myths About Facebook" [1] that states that advertisers do not have access to personal information (unless the user permits it) and that it does not sell users' information to anyone. Similar and longer explanations are on a note titled "Ad Targeting and Your Privacy: Keeping you informed on ad targeting updates" [2] and Facebook's Data Policy. [3] (In all these pages, do a 'find on page' or use Ctrl+F or Cmd+F to look for 'advertisers' to reach the relevant points quicker) Either Facebook is blatantly lying (which is a possibility I would seriously consider) or the author of this book has misunderstood things…or it's a mix of these two. I do not like online tracking and the collection of personal and behavioral information online (with the resulting targeted ads). I do not like companies that engage in these. However, for now, leave aside unethical behavior by their employees or the possibility of being hacked and having information stolen. With that context, can anyone with more knowledge clarify why people keep saying that personal information is shared with advertisers (or worse, sold to them) by these companies? I can understand that personal information may be shared with various governments or government organizations. [1]: https://www.facebook.com/help/369078253152594/ https://www.facebook.com/help/369078253152594/ [2]: https://www.facebook.com/notes/facebook-and-privacy/ad-targeting-and-your-privacy-keeping-you-informed-on-ad-targeting-updates/517330291650191/ https://www.facebook.com/notes/facebook-and-privacy/ad-targe... (Dated February 27, 2013) [3]: https://www.facebook.com/full_data_use_policy https://www.facebook.com/full_data_use_policy (Dated January 30, 2015)

majewsky 10y ago
Here, have another bottle of fresh, ice-cooled Kool-Aid.

aedron 10y ago

All of that was what we fretted about years ago. It turned out Facebook has been exceedingly inept at targeted advertising, in spite of all that information. And everyone these days knows that clicking a 'like' button just means signing up for advertising from some company. Once again, global crisis averted.