Actually this started happening two years ago (of maybe bigger surprise is that Yahoo has actually been driving this) http://odopod.basecamphq.com/W2436833 htt

Actually this started happening two years ago (of maybe bigger surprise is that Yahoo has actually been driving this) http://odopod.basecamphq.com/W2436833 http://odopod.basecamphq.com/W2436833 (full disclosure - my company built the CBS widget for the Yahoo platform) There's actually a bunch of App platforms on TV now. Vudu has one (Lua based) and many of the manufacturers are doing their own. (Samsung and Panasonic both have their own) What's a bit strange is that many CE manufacturers are doing are HTML/JS engines. Going to Android/Java is an interesting choice as opposed to chrome with CE-HTML