Would have to disagree with you there. Network effects are more valid in systems where value is increased by every additional connection (user or service) in 37

Would have to disagree with you there. Network effects are more valid in systems where value is increased by every additional connection (user or service) in 37 signals case, the network effects are not that much inherent to their product. I think this is a conscious choice on their part. Just like there are many other "niches" in the long tail that can be served without hazard from network effects.