Correct. And I follow this "strategy" since some years when it comes to services and specialized products (not mass products, which I make as cheap as possible)

Correct. And I follow this "strategy" since some years when it comes to services and specialized products (not mass products, which I make as cheap as possible). Low prices usually attract nasty clients with inappropriate expectations. And from my side as a client: E.g., I don't look at clothes that are cheap. They usually don't look good, have low quality, wearing them feels unpleasant and--very important--send wrong signals to those who know good clothes (and believe me, many important people spot the quality of your clothes). Going for long-lasting quality usually has its price. I'm not necessarily buying expensive stuff because it's expensive, but it gets my attention at least.