3 ms·
A modern digital TV is a big monitor with a tuner slapped on. It's so blindingly obvious that we need to slap a computer on there, too, that it's surprising thi
by mseebach 17y ago
A modern digital TV is a big monitor with a tuner slapped on. It's so blindingly obvious that we need to slap a computer on there, too, that it's surprising this hasn't already happened.
The reason isn't "interaction between commercials and Android handsets" (yawn, back to the future called, they want their TV back) - it's so we can run applications on it, that can talk to the internet and make the TV experience interactive.
- muratmutlu 17y agoIsn't that the same thing? It's not about using your Android handset as a remote, it's about things like getting content based around what you're watching, whether that is on the screen or transfered to your phone. Agree with the first part, surprised it's taken so long. But it seems like that the feature comes at a cost right now, even though the tech has been around for ages
- mseebach 17y agoMy point was just that there's a vast territory to be conquered in simply making TV watching pull and open rather than push and closed. Content-aware device interaction is such a small side-show to that, that it seemed like the article misunderstood the whole premise of pull vs. push. I think a reason it's taken so long, is that if you wanted an open OS, you needed a full PC, and those are expensive. Apple TV was a step in the right direction, but pretty locked down. Android is the first open OS to run on less than a full PC, so it's a good platform for basically an open Apple TV.
- muratmutlu 17y agoOh yeah sure, that was point I'm making...so pull i.e the user making the first interaction to engage, not just being pumped out wallpapers etc. That model obviously has endless possibilities but I think that sort of functionality could be amazing, especially with advertising (my focus) Exciting stuff
- stcredzero 17y agoMy point was just that there's a vast territory to be conquered in simply making TV watching pull and open rather than push and closed. If the audience could vote up and link ads like they can on reddit.com, this would be a tool of tremendous power for marketers to take the pulse of their market. As a side effect, commercials would get more enjoyable As a result of more direct coupling to market forces.
- muratmutlu 17y agoVery cool idea! Ads could even be swapped out and replace on the fly, meaning that it could match your profile etc. meaning more targeted advertising.
- CWuestefeld 17y agoA modern digital TV is a big monitor with a tuner slapped on. I think that's precisely why we should not add a computer there as well. I expect to keep a TV much longer than a computer, so I'd rather be free to upgrade one without the other. In fact, what I really want is to buy a TV-grade monitor without either a tuner (because the video feed comes either from my DirecTivo or my XBox) or speakers (because my stereo handles that stuff).
- mseebach 17y agoThink of it not as a computer, but a tuner for the interwebs. If it can display a full-screen MKV HD stream, with room to spare, is programmable, and it can talk to the control-channel on the HDMI inputs, it's hard to imagine what should come about that would render it obsolete.
- wmf 17y ago3D, new codecs, new DRMs, etc. If you truly want a future-proof box it would have to be ridiculously overpowered (like the PS3 was in 2006) and thus expensive, but few people are willing to pay now for option value that will be unlocked later.
- mikeryan 17y agoActually this started happening two years ago (of maybe bigger surprise is that Yahoo has actually been driving this) http://odopod.basecamphq.com/W2436833 http://odopod.basecamphq.com/W2436833 (full disclosure - my company built the CBS widget for the Yahoo platform) There's actually a bunch of App platforms on TV now. Vudu has one (Lua based) and many of the manufacturers are doing their own. (Samsung and Panasonic both have their own) What's a bit strange is that many CE manufacturers are doing are HTML/JS engines. Going to Android/Java is an interesting choice as opposed to chrome with CE-HTML