He's a space news reporter at Ars Technica. It makes sense they'd be one of the first to get the SpaceX news release. It has too many characters to fit in a twe

He's a space news reporter at Ars Technica. It makes sense they'd be one of the first to get the SpaceX news release. It has too many characters to fit in a tweet, and even if it could fit, embedding an image of the text sets it apart from the tweeter's introduction and makes it more readable. It's standard practice on twitter to use images for blocks of text.