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I think one difference is that with celebrity endorsements, you actually see the brand in action. With the Kim Kardashian example in the article, we don't reall
by typetypetype 10y ago
I think one difference is that with celebrity endorsements, you actually see the brand in action. With the Kim Kardashian example in the article, we don't really know if she uses that hair product.
- Domenic_S 10y agoAnd the implication is "I have great hair because of this product" when the reality is she has a legion of professionals and an unlimited hair budget. Obvious to some, deceptive to others.
- joering2 10y agoHair not but the tea in article is a fittea that my friend Michel G. started from a scratch a few years ago. She got paid $250,000 for December post about it. From the first hand I can tell you that no - she has never tried the tea, and neither she ever needed a "detox" tea to begin with.