I love the Steve Blank definition that "A startup is a business in search of a scalable business model" because it really cuts out all of the companies have the

I love the Steve Blank definition that "A startup is a business in search of a scalable business model" because it really cuts out all of the companies have their business model and metrics in place. It would certainly eliminate a company like evernote, and most if not all unicorns for that matter.