I can't judge that by myself, but my external impression that if there is such thing as Western propaganda, it must be incredibly subtle and seamless, omnipoten

I can't judge that by myself, but my external impression that if there is such thing as Western propaganda, it must be incredibly subtle and seamless, omnipotent and omnipresent to be real. Russian propaganda is not a thing you are not aware of as a Russian, it's just that it gets you emotional and grows a self-protection from external believes. Many Russian medias start to claim "look at the others, they are not better" when confronted with a clear evidence of their lie. Even more, it grows a kind of double-speak: I have an impression that the majority of Russians understood who the Crimean "polite green men" were, but they were still supporting the official narrative in public. I strongly advise against believing in "all these media are sides of the same coin", it's a well-known instrument of propaganda.