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It's unfortunate. However, it's been shown over and over to have the best conversion rate for getting people's emails, so it's a trend that's only going to beco
by nathancahill 10y ago
It's unfortunate. However, it's been shown over and over to have the best conversion rate for getting people's emails, so it's a trend that's only going to become more popular from here (until the next high conversion pattern is developed).
- Eric_WVGG 10y agoNot necessarily. Google just announced that, in the name of accessibility, they will start penalizing sites that use them. https://webmasters.googleblog.com/2016/08/helping-users-easily-access-content-on.html https://webmasters.googleblog.com/2016/08/helping-users-easi...
- globuous 10y agoI think it's only for mobile versions of a website: "To improve the mobile search experience, after January 10, 2017, pages where content is not easily accessible to a user on the transition from the mobile search results may not rank as highly." They define what is acceptable and not right after. I like the move though !
- halomru 10y agoSure, it's great in that one metric. But annoying me with the offer to get a bunch of emails I don't want isn't making me like your site. Even if I was the odd one and nobody else would mind those pop-ups: In the context of multiple experiments showing that a few hundred milliseconds additional page load time have a very real impact on engagement rates it stands to reason that interrupting the user experience with unrelated email sign ups should have a similar effect.
- Senji 10y agoAdblock fixed that for me.