4 ms·
It's worth noting that in the 2 year period since Amazon bought Twitch, their search interest via Google has been stagnant. https://www.google.com/trends/explo
by rjvir 10y ago
It's worth noting that in the 2 year period since Amazon bought Twitch, their search interest via Google has been stagnant.
https://www.google.com/trends/explore?date=2014-08-25%202016-08-26&q=twitch https://www.google.com/trends/explore?date=2014-08-25%202016...
- cloudjacker 10y agoAlso worth noting that all the gaming console users have Twitch integrated and won't be going to Google to find it
- rjvir 10y agoThe graph is relative. The idea is that Twitch viewership is correlated with Google searches - not that Google search is responsible for all Twitch traffic.
- cloudjacker 10y agoand I'm telling you why the correlation could decouple making your data point meaningless
- sergiotapia 10y agotwitch is twitch. Who really searches for Twitch, instead of just visiting the site and searching for content there?
- rjvir 10y agoThat proportion is not too relevant for this graph. The graph is relative. Even if a only a small percentage of Twitch users use Google search to access Twitch, the graph would be somewhat indicative of it's growth.
- wongarsu 10y agoThe question is: does the probability that a given user accesses Twitch over Google search go down as the user uses Twitch more often? Does it so more than on other sites, maybe because regular twitch use promotes other ways of engagement (phone app, console app, email notifications, twitter links from the streamers, etc)? If 90% of new Twitch users reach Twitch over Google, 30% of one week old users and only 5% of one month old users, then a flat graph could actually indicate growth.
- johansch 10y agoHmm, this is interesting, for FB as a comparison: https://www.google.com/trends/explore?date=all&q=facebook https://www.google.com/trends/explore?date=all&q=facebook
- nl 10y agoYep, corresponds almost perfectly with the rise of their mobile app.
- fmp 10y agoPeople who have just heard of twitch and want to know what it is? And whether those people eventually become twitch customers or not, their existence is a sign that twitch is still gaining mindshare in the broader community.
- serge2k 10y agoDo you not know seemingly endless amounts of people who visit every site by googling the name?
- Xyik 10y agointeresting, but as others have pointed out, it doesn't show us anything we can form conclusions from. It's just an interesting coincidence or correlation.
- cissou 10y agomore concerning for Google than for Twitch I'm afraid :/
- sushid 10y agoSo have "Google" and "Amazon." Most people do not search these terms to get to the website and we know Amazon and Google have been doing well in the last two years.