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Back in September of 2009 JetBlue offered an all you can jet pass because September is traditionally the worst slump of the year. Summer's over, people start sc
by alaskamiller 10y ago
Back in September of 2009 JetBlue offered an all you can jet pass because September is traditionally the worst slump of the year. Summer's over, people start schools and jobs, travel drops overall.
This is the same trick to get you out there more. It's also inevitably the end game for Uber. Deliver value for less than your monthly car payment.
Someone is crunching the numbers right now figuring out exactly how much LTV they can extract from you in exchange for paying $500 a month every month to Uber.
Then when Uber wins that game by the end of next year many other CPG and big box retailers will follow suit, riding along the subscription box model.
By 2020 it will be normal for you to receive income from the government just so you can hand it over to lifestyle providers of all stripes every month to live how you personalized it to be.
Latest fashion every month from WalMart! Semi-prepped meals every day from Safeway! 30 day supply of customized toothpaste from Target! Just insert token.
- lalos 10y agoSounds like a communist utopia, just replace the big corps like Walmart and Safeway with GovMart and GovWay. Maybe Marx was unto something on how capitalism would evolve, just got some parts wrongs.
- freddyc 10y agoThat was the best $500 I ever spent! I had just wrapped up a job and spent the entire month traveling the US and parts of the Caribbean all for the price of one trans-continental flight. I was really hoping they'd repeat the offer the following year, but alas it was a one-time deal.