Strange conclusion. The only result I see is that Ad-Tech will lose. One assumption they presented is at least wrong for me: If the service is blocked, the user

Strange conclusion. The only result I see is that Ad-Tech will lose. One assumption they presented is at least wrong for me: If the service is blocked, the user has lost. I think if the service is blocked, the service provider loses users and dies. And that's neither bad for the users, nor for the industry, nor for the service in general. Example Yahoo Mail. Let's say they block web access to the emails if you don't load their ads. You can still read them on your phone, in Thunderbird or mutt, and you can still choose to switch to GMail. Emails from Yahoo Mail can also be redirected to GMail so you don't even have to tell people that you are using GMail now. Then Yahoo Mail loses their user base and dies. The empty space will very likely be filled by an email start-up with an idea how to make money without spamming ads. Life goes on. So, dear ad-blockers. I love you. You allow me to fight for my right to not be spammed. But if the service provider decides to not serve me for that wish of mine, then don't stop them. Don't take away their rights about their service. Just focus on fighting for the users' rights. Thanks. Maybe if you detect that this is happening you can provide an in-html guide how to switch to alternatives.