The argument that Facebook is somehow flouting FTC regulations is disingenuous - all of Facebook's organic ad posts are marked as 'Sponsored' in feed. What AdB

The argument that Facebook is somehow flouting FTC regulations is disingenuous - all of Facebook's organic ad posts are marked as 'Sponsored' in feed. What AdBlock want is for Facebook to put a marker in the DOM so they can block the ad, but I'm guessing this is not where most people go looking to find out if a post is sponsored. Anyway, the argument is academic as long as Facebook usage continues to shift to mobile apps. Adblocking will continue to do what it's always done - depriving revenue from small publishers while having no impact on larger players who have the mindshare to serve content through their own native apps, or simply pay to have their ads seen.