Oh, BTW, Apple's lead designer is a brit, Jonathan Paul Ive CBE. Good Old Europe, bloody yes. And his main inspiration? Old Braun designs. "So European electro

Oh, BTW, Apple's lead designer is a brit, Jonathan Paul Ive CBE. Good Old Europe, bloody yes. And his main inspiration? Old Braun designs. "So European electronic companies should not be pursuing the faster-quicker-cheaper road, but the beautiful-elegant-simple road". I finally found the words to express well what I was thinking.