> If this was an issue with capitalism in general we wouldn't be discussing it this way, since the issue would date back at lease a century. Unless I'm misunde

> If this was an issue with capitalism in general we wouldn't be discussing it this way, since the issue would date back at lease a century. Unless I'm misunderstanding what "this" and "it" refer to, it's not exactly a new topic. Identity, ego, happiness, capitalism, consumerism, work, family, and their various relationships and conflicts have been discussed in ways nearly indistinguishable from how they are today since the dawn of the modern global economy (the 50s), and similar issues have been covered by Western writers since at least the 19th century (much farther back, depending on how much you want to stretch "similar").