I have one gaming site with forums that makes 400,000 impressions a month. It makes probably $140 in Adsense in a good month, plus about $170 in targetted banne

I have one gaming site with forums that makes 400,000 impressions a month. It makes probably $140 in Adsense in a good month, plus about $170 in targetted banner ads from sponsors who approached me directly. As such, it's enough to cover the servers of that hobby and pay a little towards my other dedicated servers. By no means is it bringing in enough money for any business. That would require better conversion/click rates or a lot more impressions than I get. I could probably get the banner advertisers to pay up to 50% more by bargaining harder (since there are a number of small business suitors), but I like them to get solid return on those advertisements.