If the people buying and living in the house prefer it, how can you tell them their taste is wrong? What does it even mean for taste to be "wrong"? What are the

If the people buying and living in the house prefer it, how can you tell them their taste is wrong? What does it even mean for taste to be "wrong"? What are the actual consequences of it? If you go to a different culture, that has different food, architecture, music, art, etc, would you tell them they are wrong about everything and need to change? Would you listen to them if they told you your tastes were wrong? There is nothing objective about taste. It's entirely determined by associations you make in the brain. The author has associated "McMansion" architecture with things he doesn't like. Maybe the cheap construction they are associated with, or the people who live in those houses, etc. But other people can have completely different associations.