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I can't see that working out well, it'd just be way too easy to cheat, you could fake any IP you wanted, pretend to be connecting from the regular consumer ISPs
by ultramancool 10y ago
I can't see that working out well, it'd just be way too easy to cheat, you could fake any IP you wanted, pretend to be connecting from the regular consumer ISPs and generate fake hits, fake clicks and otherwise easily steal from the ad network. This will never happen, it's a non-starter. They have enough problems with fake clickers already. There's no way to pass it using a reverse proxy, docker image, whatever, where the hosting website doesn't have ultimate control over the data they provide to the ad network.
Basically if this happens I'm switching my career to stealing from ad networks for fun and profit.
- corford 10y agoTrue it would be an issue for CPC/CPM campaigns but less so for CPA. Not sure what the solution would be for CPC/CPM - off the top of my head maybe a random CNAME that pointed to an ad-server controlled IP so they could cross-audit client IPs via a JS drop in file? Presumably ad-blockers would easily pick that up though.