Socialcam's "success" came from Facebook's actions publishing API (which is also now locked down). Every time someone watched a video, they would publish that

Socialcam's "success" came from Facebook's actions publishing API (which is also now locked down). Every time someone watched a video, they would publish that fact on the user's news feed with a link to the video. It's hard to not go viral when you are carpet bombing users' news feeds. They were smart and sold out for $60M before Facebook outlawed the only thing that they had going for them. Unsurprisingly, they are now closed [1]. [1] https://socialcam.com https://socialcam.com