5 ms·

Apple is on a PR campaign to sell privacy to users the past few years. Do customers care though?

by return0 10y ago

nicky0 10y ago
In the main probably not, sadly.
- dyladan 10y ago
  That might not matter though. People ask their "tech friends" about phones and computers, I know people ask me all the time. The "tech friend" is much more likely to care about privacy and to bring it up as a concern when their friends ask them about iPhone vs Android for instance.
  - alwillis 10y ago
    They do care, even if they don't fully grasp what details they should care about. Since we're often that "tech friend", we should know what we're talking about: iOS Security white paper: https://www.apple.com/business/docs/iOS_Security_Guide.pdf https://www.apple.com/business/docs/iOS_Security_Guide.pdf Apple's privacy pages: http://www.apple.com/privacy/ http://www.apple.com/privacy/ How iOS Security Really Works: video of a session from WWDC 2016 — https://developer.apple.com/videos/play/wwdc2016/705/ https://developer.apple.com/videos/play/wwdc2016/705/
newscracker 10y ago
Yes, post the Edward Snowden revelations, many people around the world have woken up to the fact that their privacy, or whatever they imagined to have of it, is being compromised at many levels by many players. Apple has been beating the privacy drum louder every time it makes an announcement on its software, hardware and features, and at the same time, the silence from the other big players (like Google, Facebook, Microsoft) seems damning on them. People who do keep up with tech news know about these differences. People who are worried about this and who can afford to buy Apple devices (in a worldwide market where very cheap Android devices rule) would likely do so even in the face of losing some flexibility and freedom (compared to what they could do on Android). For this to take off in a bigger way, Apple could at least do the following two things: 1. Sell devices with good hardware at price points that are considered cheap enough (not necessarily "cheapest") in developing countries too. 2. Improve significantly on the software experience and storage front. For example, providing free cloud storage as large as the capacity of the Apple device purchased (or even more) and avoiding competitors like Google Photos taking over Apple customers (and their data) for photo storage and sharing is one thing. Another example is improving maps, which is utterly terrible compared to Google maps in many places around the world.
majewsky 10y ago
> Do customers care [about privacy]? A data point: Yesterday, a German net politics outlet published a representative poll conducted on behalf of the German government, which showed that 92% of citizens polled want the government to take a stronger stance on data protection. Source: https://netzpolitik.org/2016/bundesregierung-befragt-bevoelkerung-die-wuenscht-sich-mehr-netzpolitik-und-eine-staerkung-des-datenschutzes/ https://netzpolitik.org/2016/bundesregierung-befragt-bevoelk...
- mattmanser 10y ago
  I can't read German, was the question: Should your phone help protect against criminals stealing your identity? Or Should paedophiles be allowed to swap photos of children in secret?
  - Someone 10y ago
    Neither/both. How much should politicians care about data privacy? Proponents of either of your examples would have answered "lots".
    - hatsunearu 10y ago
      Meh, that's phrased in a way that is hard to say "yeah" to. I mean, if you ask someone "do you want ice cream?", who would really say no?
prplhaz4 10y ago
I think they like the idea of it, but don't really understand the implications. Based on the top free apps, it does not seem to be a "real" requirement... Pokemon Go, Facebook, Snapchat, YouTube, Instagram

Apple is on a PR campaign to sell privacy to users the past few years. Do customers care though?

by return0 10y ago

Apple is on a PR campaign to sell privacy to users the past few years. Do customers care though?

nicky0 10y ago

In the main probably not, sadly.

dyladan 10y ago
That might not matter though. People ask their "tech friends" about phones and computers, I know people ask me all the time. The "tech friend" is much more likely to care about privacy and to bring it up as a concern when their friends ask them about iPhone vs Android for instance.
- alwillis 10y ago
  They do care, even if they don't fully grasp what details they should care about. Since we're often that "tech friend", we should know what we're talking about: iOS Security white paper: https://www.apple.com/business/docs/iOS_Security_Guide.pdf https://www.apple.com/business/docs/iOS_Security_Guide.pdf Apple's privacy pages: http://www.apple.com/privacy/ http://www.apple.com/privacy/ How iOS Security Really Works: video of a session from WWDC 2016 — https://developer.apple.com/videos/play/wwdc2016/705/ https://developer.apple.com/videos/play/wwdc2016/705/

newscracker 10y ago

Yes, post the Edward Snowden revelations, many people around the world have woken up to the fact that their privacy, or whatever they imagined to have of it, is being compromised at many levels by many players. Apple has been beating the privacy drum louder every time it makes an announcement on its software, hardware and features, and at the same time, the silence from the other big players (like Google, Facebook, Microsoft) seems damning on them. People who do keep up with tech news know about these differences. People who are worried about this and who can afford to buy Apple devices (in a worldwide market where very cheap Android devices rule) would likely do so even in the face of losing some flexibility and freedom (compared to what they could do on Android). For this to take off in a bigger way, Apple could at least do the following two things: 1. Sell devices with good hardware at price points that are considered cheap enough (not necessarily "cheapest") in developing countries too. 2. Improve significantly on the software experience and storage front. For example, providing free cloud storage as large as the capacity of the Apple device purchased (or even more) and avoiding competitors like Google Photos taking over Apple customers (and their data) for photo storage and sharing is one thing. Another example is improving maps, which is utterly terrible compared to Google maps in many places around the world.

majewsky 10y ago

> Do customers care [about privacy]? A data point: Yesterday, a German net politics outlet published a representative poll conducted on behalf of the German government, which showed that 92% of citizens polled want the government to take a stronger stance on data protection. Source: https://netzpolitik.org/2016/bundesregierung-befragt-bevoelkerung-die-wuenscht-sich-mehr-netzpolitik-und-eine-staerkung-des-datenschutzes/ https://netzpolitik.org/2016/bundesregierung-befragt-bevoelk...

mattmanser 10y ago
I can't read German, was the question: Should your phone help protect against criminals stealing your identity? Or Should paedophiles be allowed to swap photos of children in secret?
- Someone 10y ago
  Neither/both. How much should politicians care about data privacy? Proponents of either of your examples would have answered "lots".
  - hatsunearu 10y ago
    Meh, that's phrased in a way that is hard to say "yeah" to. I mean, if you ask someone "do you want ice cream?", who would really say no?

prplhaz4 10y ago

I think they like the idea of it, but don't really understand the implications. Based on the top free apps, it does not seem to be a "real" requirement... Pokemon Go, Facebook, Snapchat, YouTube, Instagram