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The article talks about around 50K employers registered on these job portals, as a metric. Bit surprised since I always thought the number of potential employee

The article talks about around 50K employers registered on these job portals, as a metric. Bit surprised since I always thought the number of potential employees was a more valuable metric. Don't see that number being mentioned in their comparison with other such portals.

doug1001 10y ago
i used to work at Simply Hired; the employers are the customers of these job aggregators--eg, they give you access to a their database of current open positions often via an API, and we would load them into our ETL pipeline then put them on the SH Site, hopefully after intelligently indexing them so that a user (prospective employee) could retrieve the available jobs they are looking using just a handful of broad keywords. Of course you're spot on that traffic to the Site, in the form of prospective employees, is just as important. But there's no agreed-upon, industry-wide KPI to express this and i suspect that might discourage public disclosure. as you can imagine there are maybe a dozen different ways to express site traffic. So for instance, unique visitors per day gives you an optimistic figure but without any indication of traffic quality (ie, how many searches, how many jobs they clicked, and how many they applied for); and of course at the other end is something like "unique applicants per day". and again, on the other hand, paying customers (employers) while not the whole story, is a metric subject to less reporting variance.
abluecloud 10y ago
but the employers are the ones more likely to pay to get their advert promoted, featured etc.
10dpd 10y ago
I'd imagine job sites are like dating sites - churn is built in by definition as users achieve their goals.
- noer 10y ago
  Well, they're both marketplace businesses. Churn is built in for the non-revenue side, but for this kind of marketplace, chrun is only built in on one side. The goal is most likely for Employers to continue to provide revenue month after month.
noer 10y ago
Employers are where the revenue comes from. Number of available Employees is a metric they'd probably use in marketing or acquisition materials. I wonder how many of those employers provide MRR though.
chillydawg 10y ago
It's a chicken and egg network effect, just like facebook or a dating site.

doug1001 10y ago

i used to work at Simply Hired; the employers are the customers of these job aggregators--eg, they give you access to a their database of current open positions often via an API, and we would load them into our ETL pipeline then put them on the SH Site, hopefully after intelligently indexing them so that a user (prospective employee) could retrieve the available jobs they are looking using just a handful of broad keywords. Of course you're spot on that traffic to the Site, in the form of prospective employees, is just as important. But there's no agreed-upon, industry-wide KPI to express this and i suspect that might discourage public disclosure. as you can imagine there are maybe a dozen different ways to express site traffic. So for instance, unique visitors per day gives you an optimistic figure but without any indication of traffic quality (ie, how many searches, how many jobs they clicked, and how many they applied for); and of course at the other end is something like "unique applicants per day". and again, on the other hand, paying customers (employers) while not the whole story, is a metric subject to less reporting variance.

abluecloud 10y ago

but the employers are the ones more likely to pay to get their advert promoted, featured etc.

10dpd 10y ago

I'd imagine job sites are like dating sites - churn is built in by definition as users achieve their goals.

noer 10y ago
Well, they're both marketplace businesses. Churn is built in for the non-revenue side, but for this kind of marketplace, chrun is only built in on one side. The goal is most likely for Employers to continue to provide revenue month after month.

noer 10y ago

Employers are where the revenue comes from. Number of available Employees is a metric they'd probably use in marketing or acquisition materials. I wonder how many of those employers provide MRR though.

chillydawg 10y ago

It's a chicken and egg network effect, just like facebook or a dating site.