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"Freakonomics" by Steven D. Levitt and Stephen J. Dubner. Great book about how and why people respond to incentives. A lot of good examples told through fascina
by warpas 10y ago
"Freakonomics" by Steven D. Levitt and Stephen J. Dubner. Great book about how and why people respond to incentives. A lot of good examples told through fascinating stories supported by data.
- hollander 10y agoDon't shoot the dog, by Karen Pryor, about operand conditioning, the effects of positive and negative reinforcement. This is a fun book, and very informative.