The professional market has absolutely been part of their target audience. Do you really think the Mac Pro and Macbook Pro is aimed at casual users? Hell, when

The professional market has absolutely been part of their target audience. Do you really think the Mac Pro and Macbook Pro is aimed at casual users? Hell, when it first came out the Mac Pro was aimed almost above most professionals needs. A solid desktop with 32gb ram and a top end GPU would more than suffice for most professionals in graphics, development, and data analysis. Besides, even if they were not targeting professionals, they would still be failing that market. Targeting a market is not a prerequisite for being judged suitable for a market.