> Are we seriously at the stage where people want "an Apple product"? In my experience, yes. My younger sister recently decided that she wants to buy a new mp3

> Are we seriously at the stage where people want "an Apple product"? In my experience, yes. My younger sister recently decided that she wants to buy a new mp3 player, and she asked me for advice about which one to buy. It very quickly became obviouse that she only wanted me to provide validation for her decission to buy an ipod nano. I showed her several other brands (sansa, creative, etc.) that were about half the price for the same specs, but she would only say that those brands were not 'cool enough' and that she wanted an ipod.