Well, they are halfway there. Jokes aside, in this day and age it's not hard to consider "bandwidth" as a commodity similar to water or electricity, why a comp

Well, they are halfway there. Jokes aside, in this day and age it's not hard to consider "bandwidth" as a commodity similar to water or electricity, why a company supplying it should be different from an utility company ? Provide a "dumb pipe" service that is convenient and reliable, and customers maybe will consider adding "smart" services on top of it.