> The performance/bandwidth benefits of less shitty ads can be had by simply disabling flash and using an ad blocker, and otherwise average people just aren't g

> The performance/bandwidth benefits of less shitty ads can be had by simply disabling flash and using an ad blocker, and otherwise average people just aren't going to care to switch. I think the point is that average people wouldn't know how to get an ad blocker, but would notice the massive perf benefits of having one. A browser whose entire focus is on adblocking is therefore exactly what they would appreciate: out of the box, it works great. Of course for us tech people here, installing an ad blocker is easy, so it seems a little silly. But we are a tiny fraction of the market.