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Until recently, I worked for a major retailer of online legal forms. You can get in touch with me if you'd like to learn more about the landscape. To answer the
by apowell 17y ago
Until recently, I worked for a major retailer of online legal forms. You can get in touch with me if you'd like to learn more about the landscape. To answer the questions:
1) I'd expect my attorney to react like my doctor would if I brought him a kidney in an icebox and asked him for a transplant. The kidney might be good, but how does he know?
2) If you're giving away a usable product, don't plan to sell much of it -- even if the full version is better in some significant way. If the freebie is good enough, why buy?
Overall, I think you're going to find that you have tough competitors -- huge document libraries, low prices, and solid marketing. Have you surveyed the competitive landscape?
- dctoedt 17y agoResponding to both apowell and underdesign: Yes, I've surveyed the competitive landscape pretty extensively. I agree with your analyses of potential weaknesses. Two possible differentiators I see are: (1) the "open source" nature of the contract clauses themselves, which eventually could result in the compendium becoming a de facto standard; combined with ... (2) ease of configuration (checkboxes) and ease of editing. But those two points might not be enough to motivate people to pay anything. Thanks for the input.