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The car is the one that I was thinking. But can that single project use up that much R&D budget? You need time to scale any project even R&D. A quick check sugg
by tmd83 10y ago
The car is the one that I was thinking. But can that single project use up that much R&D budget? You need time to scale any project even R&D. A quick check suggest Tesla's 2010-15 R&D budget is less than 3B. I guess Apple has the money to spend but still its a surprisingly big amount for a single project specially since in the other department the lack of innovation would suggest lessening of R&D.
Could it be that they are also not as efficient with their R&D spending since they have money to burn? Despite my misgivings about a lot of thing Apple, one thing I would like to see happen is actually to use the money they have and do R&D that can improve the state of the art. There is really few companies that have the budget to truly go after some lofty goals.