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The character count of a random sentence ("Don't try to do accurate dynamic shadows on GearVR. Dynamic shadows") puts it at 68 characters. The Rules of Typograp

The character count of a random sentence ("Don't try to do accurate dynamic shadows on GearVR. Dynamic shadows") puts it at 68 characters. The Rules of Typographical Style suggests 66 characters is considered ideal: http://webtypography.net/2.1.2 http://webtypography.net/2.1.2. This is possibly why their textual content is narrow. It's designed to make it more readable.

CamperBob2 10y ago
Not everyone agrees with the Rules of Typographical Style.
Alupis 10y ago
The source you sited as stating 66 characters being "ideal", has an approximate average of 134 characters per line.
- jacobolus 10y ago
  Here’s roughly what it’s supposed to look like, http://i.imgur.com/yOndq70.png http://i.imgur.com/yOndq70.png Your browser window is just too wide. With such an oversized browser window, a substantial proportion of content on the web, perhaps the majority, is going to have an absurdly wide measure to the point of extreme illegibility. I highly recommend narrowing your window; as a general rule it will dramatically improve web typography. HTML/CSS technology are really bad at giving page authors easy control over precise text layout. If they make the CSS code short and use percentages, then everything will end up too wide in large browser windows, and too narrow in small browser windows. But if they use fixed widths or maximum widths, it’s easy to screw up and break the layout in some browsers. P.S. the author directly addresses your point in the linked page, did you read it? “From a typographical perspective, the most appropriate method is to set box width in ems (elastic layout) as it ensures the measure is always set to the typographer’s specification. Setting box width as a percentage (liquid layout) gives the typographer approximate control over measure but also allows the reader to adjust the layout to suit his or her comfort. This website has been designed with liquid layout to afford readers this control.”
  - Alupis 10y ago
    > I highly recommend narrowing your window; as a general rule it will dramatically improve web typography. That will have the side effect of knocking most sites into "responsive" mode, giving you less of a desktop experience than you believe you're getting. My monitor is 1920x1080, a fairly standard desktop monitor resolution. Narrowing it back to 1024x768 or something will give you a poorer experience on most modern websites. I do believe this "typographical style" is more relevant for printed material with smaller font sizes.

CamperBob2 10y ago

Not everyone agrees with the Rules of Typographical Style.

Alupis 10y ago

The source you sited as stating 66 characters being "ideal", has an approximate average of 134 characters per line.

jacobolus 10y ago
Here’s roughly what it’s supposed to look like, http://i.imgur.com/yOndq70.png http://i.imgur.com/yOndq70.png Your browser window is just too wide. With such an oversized browser window, a substantial proportion of content on the web, perhaps the majority, is going to have an absurdly wide measure to the point of extreme illegibility. I highly recommend narrowing your window; as a general rule it will dramatically improve web typography. HTML/CSS technology are really bad at giving page authors easy control over precise text layout. If they make the CSS code short and use percentages, then everything will end up too wide in large browser windows, and too narrow in small browser windows. But if they use fixed widths or maximum widths, it’s easy to screw up and break the layout in some browsers. P.S. the author directly addresses your point in the linked page, did you read it? “From a typographical perspective, the most appropriate method is to set box width in ems (elastic layout) as it ensures the measure is always set to the typographer’s specification. Setting box width as a percentage (liquid layout) gives the typographer approximate control over measure but also allows the reader to adjust the layout to suit his or her comfort. This website has been designed with liquid layout to afford readers this control.”
- Alupis 10y ago
  > I highly recommend narrowing your window; as a general rule it will dramatically improve web typography. That will have the side effect of knocking most sites into "responsive" mode, giving you less of a desktop experience than you believe you're getting. My monitor is 1920x1080, a fairly standard desktop monitor resolution. Narrowing it back to 1024x768 or something will give you a poorer experience on most modern websites. I do believe this "typographical style" is more relevant for printed material with smaller font sizes.